Can your jewelry store survive a downturn in sales now?

Kind of a “slam in the face” headline isn’t it? Don’t tell me you haven’t laid awake at night thinking about what the Corona Virus will do to your jewelry business.

Your sales for a period of time will for surely decrease. Are you prepared to make it to the other side? How about your employees who you keep talking about as “we are family here”?

There are two questions really, simple questions.

1. Do you have enough cash to take you through the lower traffic time?
2. How will your business run on the other side?

I’m not yelling “the sky is falling” as America always rebounds. As a 71-year-old I’ve seen many ......